CREATIVE TECHNOLOGISTS
A bi-weekly hand-picked grass-fed locally-sourced list of the industry articles our creative technologists are currently reading. Topics include customer experience, design, marketing, business, finance, technology, media, and storytelling.
Year
2018
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Edition
012
Published
The Five Stages of Grief Over the Death of Pie Charts
Help your client get through them as fast as possible.
Source: UX Planet via Medium
The True ROI of UX: B2B Redesign Case Studies
User-centered design isn’t just about creating a great experience for customers—it’s also a smart business move.
Source: Toptal
Introducing the GOV.UK Design System
The Design System contains styles, components and patterns to help teams in government create user-centred digital services. It brings together the patterns and code found in the Service Manual, GOV.UK Elements and elsewhere.
Source: GOV.UK
The Psychology of Rating Systems
Earlier in 2017, Netflix made a big move — ditching their star rating, replacing it with a thumbs-up and thumbs-down rating system. YouTube had taken a similar turn almost a decade ago, in 2009. When it comes to ratings, it’s pretty much all or nothing.
Source: Hacker Noon on Medium
The 3 Little Known Factors That Dictate Successful User Tests
One of the biggest frustrations for user researchers revolves around participants either not turning up, or dropping out mid-way through a remote user testing session.
Source: Loop11
I Used The Web For A Day With Just A Keyboard
Many of us are taught to make sure our sites can be used via keyboard. Why is that, and what is it like in practice? Chris Ashton did an experiment to find out.
Source: Smashing Magazine
Digital Nudging: Guiding Online User Choices through Interface Design
People interact with e-government applications; trade financial products online; buy products in Web shops; and make decisions based on content presented in organizational information systems.
Source: ACM
Why tech’s favorite color is making us all miserable
The cold blue light of modern touchscreens may be aesthetically pleasing, but it poses health problems. Designers and technologists should take cues from military history and embrace the orange.
Source: FastCo. Design
Avoiding Half-Assed User Research
If you sacrifice in the wrong areas, you can end up gathering incorrect or incomplete information that can lead to poor design decisions.

