A bi-weekly hand-picked grass-fed locally-sourced list of the industry articles our creative technologists are currently reading. Topics include customer experience, design, marketing, business, finance, technology, media, and storytelling.
JIRA is an antipattern
Atlassian’s JIRA began life as a bug-tracking tool. Today, though, it has become an agile planning suite, “to plan, track, and release great software.” In many organizations it has become the primary map of software projects, the hub of all development, the infamous “source of truth.”
PepsiCo. CEO Indra Nooyi on Design Thinking
Just a few years ago, it wasn’t clear whether Indra Nooyi would survive as PepsiCo’s CEO. Many investors saw Pepsi as a bloated giant whose top brands were losing market share. And they were critical of Nooyi’s shift toward a more health-oriented overall product line.
Product Design: Expectations vs Reality (Part II)
When it comes to designing products in the 21st century, we tend to believe that there are new rules that must be learned. Fortunately, that’s not true. Why? Because humans are the same and our behaviour changes slowly.